It’s no secret that advertising influences behaviour; have you seen Apple’s first quarter results? More frequently though, ads are being used to create positive social change and raise awareness about social causes. In light of Ad Week 2012 here are a few GOOD ads:
thinkGood. Thought of the Day!
January 7th, 2012
Zeitgeist 2011
December 15th, 2011As 2011 winds down, we’d love to hear what your favourite memory has been thus far! What did you think of 2011 and how would you describe the zeitgeist of this year?
Tweet tweet tweet and away we go.
Here’s a video recap of some of this year’s memorable moments!
We hope it was a Good. one for you!
Zeit·geist [tsahyt-gahyst]
noun German.
the spirit of the time; general trend of thought or feeling characteristic of a particular period of time.
30 Things To Stop Doing To Yourself
December 15th, 2011A few nights ago @questlove tweeted a link to an article from a great blog called Marc and Angel Hack Life.
The blog features original content relating to a couple’s aspirations, opinions on life, and self-improvement. The posts are refreshingly insightful and helpful. Here are a few highlights from the post:
- Stop spending time with the wrong people. – Life is too short to spend time with people who suck the happiness out of you. If someone wants you in their life, they’ll make room for you. You shouldn’t have to fight for a spot. Never, ever insist yourself to someone who continuously overlooks your worth. And remember, it’s not the people that stand by your side when you’re at your best, but the ones who stand beside you when you’re at your worst that are your true friends.
- Stop putting your own needs on the back burner. – The most painful thing is losing yourself in the process of loving someone too much, and forgetting that you are special too. Yes, help others; but help yourself too. If there was ever a moment to follow your passion and do something that matters to you, that moment is now.
- Stop trying to hold onto the past. – You can’t start the next chapter of your life if you keep re-reading your last one.
- Stop trying to buy happiness. – Many of the things we desire are expensive. But the truth is, the things that really satisfy us are totally free – love, laughter and working on our passions.
- Stop exclusively looking to others for happiness. – If you’re not happy with who you are on the inside, you won’t be happy in a long-term relationship with anyone else either. You have to create stability in your own life first before you can share it with someone else. Read Stumbling on Happiness
.
- Stop getting involved in relationships for the wrong reasons. – Relationships must be chosen wisely. It’s better to be alone than to be in bad company. There’s no need to rush. If something is meant to be, it will happen – in the right time, with the right person, and for the best reason. Fall in love when you’re ready, not when you’re lonely.
- Stop letting others bring you down to their level. – Refuse to lower your standards to accommodate those who refuse to raise theirs.
- Stop wasting time explaining yourself to others. – Your friends don’t need it and your enemies won’t believe it anyway. Just do what you know in your heart is right.
Home
December 12th, 2011Home is whenever I’m with you.
Attawapiskat
December 12th, 2011The housing crisis in northern Ontario’s First Nations community Attawapiskat has received international media coverage. The above video highlights the severe housing shortage and deplorable conditions many are forced to live in. According to the federal government more than $50,000 has been spent per person in the community leaving the public bewildered at how these conditions continue. Another interesting fact is that 90 km away, DeBeers operates Ontario’s first ever diamond mine on “lease” from the Attawapiskat community. The mine employs approximately 500 people of which 100 are from Attawapiskat.
How long can we continue to benefit from the resources and land extracted from First Nations people while ignoring their struggles.
Live simply, so that others may simply live.
Interesting links:
DeBeers rep speaks on Attawapiskat crisis
Canada’s First Nations: a scandal where the victims are blamed
